Google has launched a new search tool- Google Insights for Search for advertisers and marketers to understand search behavior. The new tool tracks a particular search term’s popularity across the Web and geographic regions of the world.
The tool allows the user to just type the keyword in the search term to see search volume patterns over time, as well as the top related and rising searches. Also, it provides the way to compare the search volume trends across multiple search terms, categories, geographic regions, or specific time ranges.
It is like an Add-on to Google trends. With Google Insights for Search, it can be analyzed that how much a term has been googled over time, where on a “heat map” it’s most popular, and what the top “related” and “rising” searches for the term are.
Filtration is provided to narrow the search area. Result can also be filtered by Geographic region, time frame, or category. The search results can be downloaded after signing in Google account. The output can be compared by keywords, locations and time ranges.
It gives a better view of output and an easy searching over the wide network. Searches according to our interest and avoid needless outputs.