Tag: Pay-for-Placement
-
Use Yahoo’s ‘Overture’ services for more web visitors!
Overture Services, Inc. was earlier known as Goto.com. This Goto.com came into being from Idealab that was set up by Bill Gross in March 1996. It was the first company that provided the Pay-for-Placement (P4P) search service. However, it was not a very profitable venture. In 2003, however, the Overture Services, Inc. was taken over…