As far as the SEO world is concerned, we all are aware that something is going on behind the scenes. Everybody was expecting a new update from Google, and Matt Cutts recently announced that Google has started rolling out the Panda 4.0 updates last night.
During 2012, Google introduced many algorithm updates, different updates of Panda and Penguin. These updates caused panic in the community of the webmasters. The ultimate aims of all these Google updates were to punish the websites for a variety of wrong or unethical things like placing copied or poor quality content on their websites, building